信息管理与管理科学系 教授
电子邮箱:hyfeng@tju.edu.cn
研究方向:平台商务模式与策略,信息系统经济学,商务大数据分析
冯海洋,华球城在线注册信息管理与管理科学系教授,国家自然科学基金优秀青年科学基金获得者(2020,信息管理与电子商务)。2014年毕业于华球城在线注册,获管理学博士学位,2016年至今任教于华球城在线注册。2014年至2015年于美国爱荷华州立大学从事博士后研究工作。主要研究领域为平台商务模式与策略、信息系统经济学、商务大数据分析。
冯海洋博士近年来在MIS Quarterly、中国管理科学、Journal of the Association for Information Systems、Decision Support Systems、Annals of Tourism Research、 International Journal of Production Economics、Computers & Industrial Engineering、Computers & Operations Research等国内外期刊发表多篇学术论文。获得2018年中国信息经济学会青年创新奖,天津大学“北洋青年学者——骨干教师”。
[1] Haiyang Feng, Zhengrui Jiang, Minqiang Li, and Nan Feng, First- or Second-Mover Advantage? The Case of IT-Enabled Platform Market, MIS Quarterly, 44(3), 1107-1142, 2020.
[2] Haiyang Feng, Zhengrui Jiang, Dengpan Liu, Quality, Pricing, and Release Time: Optimal Market Entry Strategy for New Software-as-a-Service Vendors, MIS Quarterly, 42(1), 333-353, 2018.
[3] 李敏强, 冯海洋, 中国管理实践导向的管理科学与工程理论与方法, 中国管理科学 (FMS T1), 30(5), 15-20, 2022.
[4] Nan Yuan, Haiyang Feng*, Minqiang Li, and Nan Feng, Penetration or Skimming? Pricing Strategy for Software Platforms Considering Asymmetric Cross-Side Network Effects. Journal of the Association for Information Systems (ABS 4*), Forthcoming, 2022.
[5] Nan Feng, Nan Xu, Haiyang Feng*, Minqiang Li, Turn on Instant Booking or Not? Decisions of Rival Hosts, Annals of Tourism Research (ABS 4), Forthcoming, 2022.
[6] Nan Feng, Jia Su, Haiyang Feng*, Minqiang Li, Designing Subscription Menu for Software Products: Whether to Release a Long-length Option, Information & Management, 16: 103665, 2022.
[7] Nan Feng, Jianjian Chen, Haiyang Feng*, Minqiang Li, Promotional pricing strategies for platform vendors: Competition between first- and third-party products, Decision Support Systems, Forthcoming, 2021.
[8] Haiyang Feng, Minqiang Li, Fuzan Chen, Optimal Versioning in Two-Dimensional Information Product Differentiation under Different Customer Distributions, Computers & Industrial Engineering, 66(4), 962-975, 2013.12.
[9] Haiyang Feng, Minqiang Li, Fuzan Chen, Chaotic Dynamics in the Software Market with Network Externalities, Soft Computing, 18(3), 509-519, 2014.3.
[10] Minqiang Li, Haiyang Feng, Fuzan Chen, Jisong Kou, Numerical Investigation on Mixed Bundling and Pricing of Information Products, International Journal of Production Economics, 144(2), 560-571, 2013.4.
[11] Minqiang Li, Haiyang Feng, Fuzan Chen, Optimal Versioning and Pricing of Information Products with Considering or Not Common Valuation of Customers, Computers & Industrial Engineering, 63(1), 173-183, 2012.8.
[12] Minqiang Li, Haiyang Feng, Fuzan Chen, Jisong Kou. Optimal versioning strategy for information products with behavior-based utility function of heterogeneous customers, Computers & Operations Research, 40(10), 2374-2386, 2013.3.
[1] 2021年 天津大学优秀共产党员
[2] 2021年 CNAIS 2021最佳论文奖
[3] 2019年 WITS 2019最佳论文提名奖
[4] 2019年 天津大学“北洋学者-青年骨干教师”
[5] 2019年 天津市“131”创新型人才培养工程三层次
[6] 2018年 中国信息经济学会青年创新奖
[7] 2016年 天津大学“沈志康”奖教金
[1] 信息管理与电子商务,国家自然科学基金优青项目,起止年月:2021.1-2023.12,负责人;
[2] 数字化内容平台收益模式与版权策略研究,国家自然科学基金面上项目,起止年月:2020.1-2023.12,负责人;
[3] 存在供给侧竞争与协作的互联网平台企业产品或服务动态定价策略,国家自然科学基金青年基金项目,起止年月:2018.1-2020.12,负责人;
[4] “互联网+”经济形态下信息产品与服务管理研究,国家自然科学基金重点项目,起止年月: 2017.1-2021.12,子课题负责人。
[1] 中国信息经济学会理事,国际信息系统协会中国分会理事
[2] Associate Editor: Information Technology & Management (2020至今)
[3] Associate Editor: Electronic Commerce Research and Applications (2021至今)
[4] Editorial Board: Industrial Management & Data Systems (2022至今)
[5] CSWIM、WITS、PACIS、ICIS等会议组委会成员