华球城在线注册:2016-05-20
报告题目:The Role of Feedback in Crowdsourcing Contests: A Theoretical and Empirical Analysis
主讲人:姜俊偲 博士
时间:2016年5月20日14:30
地点:25楼A区三层C教室
主讲人简介:
Dr. Juncai Jiang is Assistant Professor of Marketing at Pamplin School of Business, Virginia Tech. He joined Virginia Tech in the Fall of 2013. He holds a Marketing PhD from the University of Texas at Dallas, a Master's Degree in Management Science and Engineering from Tianjin University, and a Bachelor's Degree in Computer Science from Tianjin University.
Dr. Jiang's research combines game theory and econometrics to investigate competitive marketing strategies. His research interests include price-matching guarantees, online advertising, crowdsourcing contests, and consumer search. His work has been published in Management Science.
Dr. Jiang received several honors and awards, including the Outstanding Student Teaching Award and a graduate research and teaching scholarship from the University of Texas at Dallas, the American Marketing Association-Sheth Doctoral Consortium Fellowship, and the University of Houston Doctoral Consortium Fellowship.